Maximise your chances of a sale in the current market
This year, sellers are more apathetic than last about carrying out home improvements as household finances are stretched. However, there are fewer buyers in the market than there have been for a couple of years and sellers can expect to compete for them. It is more important than ever that people make an effort to appeal to buyers and maximise their chances of a sale. Nicholas Leeming, FRICS, major client director at propertyfinder.com gives sellers the following advice:
When you first decide to put your home on the market, ensure that you check out what else is on the market in your area, and price your home realistically.
Bedrooms add value
If there is a room that you use for storage or a playroom that could be used as a bedroom, clear it out and put a bed in it.
Aesthetic Appeal
Concentrate on the aesthetic appeal of your property. Remember, first impressions are everything and buying a home is an emotive process.
Make sure that the front of your property looks appealing. Don’t forget to tend to the front garden and avoid bold or tacky statements such as garden gnomes and ostentatious ornaments. What is parked outside your home can also make a big difference. 75 per cent of buyers say they would be put off a property by broken down vehicles and caravans parked outside.
Smaller aesthetic improvements can add significant value to your home but don’t have to break the bank – a fresh coat of neutral paint can do wonders in helping to appeal to buyers, and is obviously the most economical way to make over your home. If you are short of time or money, focus your attentions on the main living area and the kitchen, as this is where most people spend the majority of their time and getting the look right can sell a property.
Our research shows that 84 per cent of people are put off by bad décor in a home, but don’t forget that this sentiment extends to the outside of the property and the garden too.Most gardens look a bit of wreck in the winter, but it’s a good time to do some landscaping ahead of the spring – that’s when gardens look their best and the housing market is at its busiest. Make sure it’s tidy, swept and the grass edges are neat, even in winter. There is a tendency to think that merely having a garden is enough to attract buyers. The reality is that 85 per cent of dwellings in the UK have a garden and one that is in a state of neglect is more likely to put off potential buyers than attract them.
Cleaniness
It may seem obvious, but the most important point is to make sure your home is clean. A lot of sellers forget to clean the windows and prevent the maximum amount of light getting into the house. On a dull day, make sure you turn the lights on for a viewing and, if possible, use mirrors in rooms to make them look bigger and reflect the available light.
Structural Repairs
Don’t try and cover up structural problems as these will be revealed by a survey and hold up proceedings later down the line. But don’t spend money on hidden benefits such as energy efficiency, despite publicity about it. This will be a deciding factor for very few buyers – reports from estate agents and from our own research show that only around 7 per cent of buyers even look at an Energy Performance Certificates.
Adding Value
The money you spend on hidden improvements will not be reflected in buyers’ offers. If you invest in the appearance of the property, you are more likely to add immediate value to your home.
Consider the value of your home when deciding what to change. For a smaller, lower value property, more expensive work like a new kitchen will never be recouped in the sale price. But for a large high value home, a swanky new kitchen could more than pay for itself and appeal to more buyers too.
Whatever improvements you make, ensure you put your own priorities aside and concentrate on how to appeal to the majority market. My top tip is to avoid bold statements both inside and out – prospective buyers like to see a neutral décor on which they could stamp their own identity.
As an extension of this, avoid clutter and mess – it can make it harder for buyers to picture themselves living there, as well as sending out a message that the property is uncared for. Clear excess clutter out, particularly things that are personal to you, such as photos, and put them into storage if necessary.


Comments
I want to let my property and can't find any info or your web page to list it. Please advise.
Posted by: h.s.Bansal | February 27, 2008 12:00 PM
from the time of an offer being accepted, how long roughly does it for sale to be completed if theres no chain?How long would it take if there was a small chain?
Posted by: michelle Thompson | March 18, 2008 05:17 AM
In general you should expect to exchange contracts within 4 – 6 weeks from agreeing terms and then completion is usually fixed for 1 month after that. So in all the process can take up to 10 weeks, but this is dependent on many things, not the least of which is your own solicitor and what complexities arise out of the conveyancing and mortgage processes. Where a chain is involved then there are no hard and fast rules as you are dependent on the slowest party in that chain....but the only thing for certain is that the whole process will probably take longer.
Posted by: Nick Lemming | March 26, 2008 11:38 AM